Loudenvielle Tourist Office reception Area
Office de Tourisme de la Vallée du Louron is reinventing itself
The Tourist Office has recently undergone a major renovation project to provide visitors with a completely redesigned reception area that is modern, functional, and welcoming.
This new layout was created to enhance the visitor experience and showcase the region’s many attractions to their fullest potential.
From the moment they arrive, visitors discover a bright and welcoming space with a strong visual identity, where outdoor activities and sports play a central role. Digital tools, including interactive touch screens, allow visitors to independently explore activities, events, and holiday ideas available throughout the valley.
The travel advisors, who are experts and passionate about the region, help visitors plan their stay whether they are traveling with family, friends, or solo, offering personalized recommendations tailored to every type of traveler.
Project Description
The project involves the redevelopment of bilingual visitor reception areas designed to improve the clarity of information and enhance visitor comfort.
It also includes the creation of a retail space dedicated to promoting cross-border local products and handicrafts, thereby strengthening the cultural and economic ties within the region.
Objectives and Expected Outcomes
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Improve the quality of visitor reception and tourist information
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Create a welcoming, accessible, and attractive space for all audiences
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Showcase the region’s identity and local expertise
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Encourage visitor autonomy through suitable digital tools
Spaces Designed for Everyone
The new Office de Tourisme de la Vallée du Louron features several complementary areas:
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a warm and functional reception area
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a reading corner where visitors can browse brochures, guidebooks, and local inspiration
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a children’s area with games and waiting spaces, offering families a fun and relaxing break
A boutique, currently under development, will complete the offering by 2026 with an expanded selection of products and souvenirs showcasing local craftsmanship and the identity of the Louron Valley.
Project financial data
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Total approved cost : 34 866,00 €
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Amount of the POCTEFA grant (INTERREG) : 22 662,90 €
This project is supported by the European INTERREG POCTEFA programme, which promotes cross-border cooperation.
